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3 Rituals · 1 Beautiful Outcome

Losing Weight Should Not Mean Losing Your Glow

Activate · Hydrate · Renew — Support for Skin, Bone, Hydration & Energy During Your Weight-Loss Journey

Rapid weight loss can change the way the face looks — including changes in facial volume and the appearance of skin. That's why your weight-loss journey shouldn't be only about the number on the scale.

Imagine reaching your goal weight and still recognising the glow in the mirror — supported skin, stronger foundations, and the energy to enjoy it.

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Diagram showing bone-related and skin-related signs of facial ageing
For illustrative purposes only
The part of weight loss nobody talks about

Eating less doesn't mean your body needs less.

When you reduce how much you eat — whatever the reason — you also reduce your intake of the nutrients involved in how your skin, bones and energy are supported day to day. Marine collagen, Vitamin C, Vitamin D, Calcium, Magnesium, Zinc and B-vitamins all have a role — and a lower-calorie diet can make it harder to get enough of them from food alone.

SRX was designed to help support that gap — alongside a varied, balanced diet, not instead of one.

What's really changing

Your skin is only part of the story.

Fine lines. Loss of elasticity. Changes in facial volume. During rapid weight loss, you see the surface change — but that's not the only layer affected. Two layers change at once. One is obvious. The other is almost never discussed.

Bone
Widening around the eyes. Loss of midface support. A softening jawline angle.
Research tracking facial ageing over a decade found these changes beginning in your 40s — accelerating specifically through perimenopause, which can start as early as 35.
Skin
Fine lines. Reduced elasticity. Dullness, dryness, deepening folds.
This is the layer skincare was built for — and the layer most "beauty" conversations stop at. Topically, they can moisturise. They can't rebuild. Real structural support has to come from inside, not just on top.
The layer beauty forgot

Your skin is what you see. Your facial structure is what supports it.

Botox works on muscle. Fillers add volume to soft tissue. Skincare works primarily at the skin. Collagen supplements support skin and connective tissue. None of these is a complete approach to the foundations of ageing.

Bone health is rarely part of the beauty conversation. We think it should be. As women move through midlife, supporting normal bone health becomes increasingly important — Vitamin D, Vitamin K, Calcium, Magnesium and Zinc all contribute to the maintenance of normal bones.

Beautiful ageing isn't only about what you can see. It's also about what you're supporting underneath.

1%
Collagen lost per year, from your mid-20s onward
20%
Of bone density, potentially lost within 5 years of starting menopause
Bone is far easier to maintain than to rebuild.

Which is why this matters at 35 — not 55.
Collagen isn't the problem

The one-layer approach is.

Collagen has a place in a modern beauty routine. But it was never the whole story. A collagen supplement doesn't automatically provide:

A jar gives you an ingredient. SRX gives you a protocol.

Four foundations. Three rituals.

We didn't ask "what else can we put in a powder?" We asked what a woman actually needs to support as she moves through midlife.

01 · Bone
The foundation beneath beauty.
Vitamin D, Vitamin K, Calcium, Magnesium and Zinc each contribute to the normal maintenance of bones. Bone isn't something to think about only when you're older — supporting your foundations starts before you need to rebuild them.
02 · Skin
Collagen, with the nutrients that support it.
Marine collagen sits at the heart of SRX's skin-focused formulas. Vitamin C contributes to normal collagen formation. Copper and Manganese contribute to the normal maintenance of connective tissue. Hyaluronic Acid completes the approach. Not just collagen — a more considered way to support skin from within.
03 · Energy
Because feeling good is part of looking good.
The full B-vitamin complex contributes to normal energy-yielding metabolism and the reduction of tiredness and fatigue. Morning's natural caffeine, from guarana, contributes to increased alertness. Daytime electrolytes — sodium, potassium, calcium, magnesium — because water alone isn't hydration.
04 · Recovery
Your body doesn't stop working when you sleep.
Night is different from morning, so your evening ritual is too. Marine collagen, Vitamin C, Vitamin D3, Vitamin K2, Iron, Copper and B-Complex — in a caffeine-free evening formula. No stimulation. Just repair.
Three rituals

Built around your day, not against it.

Most supplements put everything in one container and tell you to take it whenever you remember. Morning isn't night. Hydration isn't stimulation. Your beauty routine doesn't have to be one undifferentiated scoop.

SRX Morning formula — Activate
N°1 · Activate
Morning
Energy + Skin
Marine Collagen · B-Complex · Vitamin E · Zinc · Magnesium · CoQ10 · Hyaluronic Acid · Guarana
Your ritual for the day ahead.
SRX Hydration formula — Hydrate
N°2 · Hydrate
Day
Hydration + Electrolytes
Sodium · Potassium · Calcium · Magnesium
One simple ritual. Real hydration, not just water.
SRX Night formula — Renew
N°3 · Renew
Night
Restoration + Skin + Bone
Marine Collagen · Vitamin C · Vitamin D3 · Vitamin K2 · Iron · Copper · B-Complex
Caffeine-free. Just your evening ritual.
Morning. Activate.
Day. Hydrate.
Night. Renew.

No cupboard full of supplements. No complicated schedule. No building your own protocol. Just three rituals, designed around the rhythm your day already has.

Full ingredient panel and allergen information available on every product page. Contains fish (marine collagen). Contains caffeine (Morning formula only) — not recommended for children, or during pregnancy or breastfeeding.

Beauty, reconsidered

Your beauty routine has always started with your skin. We think it should start deeper.

For decades, women have been taught to manage ageing from the outside in — more skincare, more treatments, more collagen, more interventions. Ageing is not one-dimensional. So your beauty routine shouldn't be either.

Created by a Clinical Pharmacist

20+ years in women's health and skin therapeutics.

Saima Rashid, Clinical Pharmacist and founder of SRX

After years of working with women, one pattern became impossible to ignore: we were treating the visible signs of ageing separately. Skin here. Energy there. Hydration somewhere else. Bone health later. What if we approached them as a system? That question became SRX.

Women are already on the protocol

"I don't have time for a complicated routine, so I just take my morning and hydration formulas first thing, and the evening one before bed. That's it. The hydration formula is basically my go-to drink now — it keeps me going all day. I'm properly hooked."

AYESHA, 40 — SOCIAL WORKER, MUM OF TWO

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Start with 30 days. Commit to 90.

Your first month is about building the ritual. Three months gives you time to consistently follow the protocol and assess how you look and feel. Not a quick fix. Not a two-week promise. A daily beauty practice.

The complete protocol
30 Days
Activate + Hydrate + Renew. 90 individually portioned sachets — Morning, Day, Night.
£249.99 / 30 days
Just £8.33 a day
Start the 30-Day Protocol
The 90-day journey
90 Days
For women ready to make SRX part of their routine. The complete protocol, three months.
£599.99 / 90 days
Just £6.67 a day
Save £149.98 vs. paying monthly
Start the 90-Day Journey
Cancel anytime, no minimum commitment Free next-day UK delivery [Guarantee — confirm policy]

Formulated by a Clinical Pharmacist with 20+ years' experience in women's health and skin therapeutics.

Not ready for all three?

Start with one ritual.

Activate
Morning energy + skin.
£89.99 / month
Just £3 a day
Hydrate
Daytime hydration + electrolytes.
£89.99 / month
Just £3 a day
Renew
Night-time restoration + skin + bone support.
£89.99 / month
Just £3 a day

Try one. Build your ritual. Upgrade whenever you're ready.

This isn't another supplement. Not another tub of collagen. Not another beauty powder. Not another product promising to turn back time.

It's a different way to think about ageing — from the skin you see, to the foundations beneath it. From morning, through the day, into the night.

3 Rituals · 1 Beautiful Outcome

The Beauty Protocol

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